Transforming Customer and Client Outcomes Through Engaging User Experiences
User experience is a huge buzzword in the design world right now, but what does it really mean? The truth is it means lots of things, and can best be thought of as a philosophy for creating engaging experiences for digital points-of-contact. In my talk, I'll introduce you to tools, best practices, and approaches to design that leverage user goals and needs to build better products of all stripes.
Guiseppe Getto, Ph.D. is a college professor based in North Carolina and is President and Co-Founder of Content Garden, Inc., a digital marketing and UX consulting firm.
He consults with a broad range of organizations who want to develop better customer experiences, better writing, better content, better SEO, better designs, and better reach for their target audience. He has taught at the college level for over ten years. During that time, he has also consulted and formed service-learning partnerships with many non-profits and businesses, from technical writing firms to homeless shelters to startups.
We are looking forward to have Dr. Getto lead a breakout session at DOYO Live on elegant responsive design and the impact of turning prospects into customers. DOYO Live will feature 2 keynote sessions and 12 breakouts, thought leadership panel discussion and an inspiration discovery lab. Register today for DOYO Live and join other DOYO'ers!