On a typical Google search, there may be six or more results placed above the coveted #1 organic result - making local search more important than ever. In this breakout session, you will learn the types of local search results and which industries they apply to. You will also learn what the most important contributing factors are to getting in the top three (Local 3 Pack) and how to approach them for your business. Being the big red dot on the Google Map brings extra attention to your business and helps you stand out above the competition.
Some of the key areas discussed will be:
- Google My Business
- NAP Consistency
- Online Reviews
- Social Signals
- Keyword Considerations
- Position Zero
Meet Jim Komara, PALO Creative
Jim began launching websites in the late 1990s when the primary way to find a site was using directories like Yahoo. Shortly after starting his first web design business, Google came on the scene and suddenly customers were all vying for the number one spot on search engine results. Jim started writing computer games and math programs in high school. A veteran of the United States Army, he served in Operation Desert Storm during the Gulf War as an Intelligence Analyst, building computer databases. After returning home, he worked as a real estate agent and began writing programs for his business and creating websites. In 2004, founded RealEstatePointe, a company that creates and maintains real estate company websites and web applications across the country. Since then he has focused on digital marketing, SEO and website building for companies across a broad spectrum of industries. Jim is the Digital Marketing Director at PALO Creative where he gets to meet new clients who bring new challenges every week, which he calls “non-stop fun!”
ABOUT DOYO Live
DOYO Live is a digital marketing and interactive design conference dedicated to the ongoing professional development of marketing, sales, business and design professionals. We accomplish this through our online marketing efforts, in-person workshops and annual marketing conference in Youngstown, Ohio.
DOYO Live was founded by Dennis Schiraldi, the event sold out in year-1 with over 200+ attendees—and we are anticipating the same this year.
DOYO Live is located in Youngstown, Ohio will be held on August 2 & 3, 2017. We are expanding our conference in 2017 to have 2-hour deep-dive workshops on Day-1, August 2 and Day-2, our all-day conference on August 3.
Attendees can attend workshops only, conference only or get an all-inclusive pass to both events! Don’t miss out!